Using Notepad++ in SEO

OK, I’m making this as I go along, you know that, I know that. [Well I’m not, I’m researching quite a bit, but you know what I mean] But it is 7.25pm right now and I finished work and I’m allowed to waste my time as much as I want – no one’s paying me. In fact the only one who’s paying, is me when my girlfriend reads this and realises that I don’t actually have to stay late at work. But then, like most people, she probably stopped reading immediately after reading the title.

So I’ve sorted my keywords into an Excel file by the web pages. Although many people disagree as to how many keywords you should have per page, I’m trying to keep the core keywords as low as I can and then add more generic qualifiers [i.e. agency, top 10, etc] once I’ve fed them through Google Adwords again to get a good balance between which are well searched for/have low competition.

Therefore, I’m seeing more generic phrases such as “PR agency”, “global PR company”, etc for the home page while more specific terms such as “digital agency” and “healthcare PR” will lead searchers to their respective pages.

The more specific keywords, the less traffic you will get. However, the more specific the keyword, the more relevant the traffic.

This is how I am collating keywords for the digital page. Basically I want every permutation from the digital list and the two lists from the generic qualifiers tab. I will end up with a list of words along the lines of: Top 10 digital PR; leading digital PR agency; etc.

Open up Notepad ++

Copy and paste the list of digital keywords list into Notepad++.
Copy the first term from the generic list. For this example, I’m only selecting “top” for now.
Return to the Notepad++ list of digital words.
Hit CTR+F to access the find and replace function.
As we are using regular expression make sure the option is highlighted.
Now in the find box search for “\n”. This will search for any new lines in the list.
Then replace this with “top” followed by a space.
Hit replace all and you should a list of words
something along the lines as below:

Digital
Top blog marketing
Top social media
Top social media advertising
Top social media blog
Top social media communication
Top social media communities
Top

Finally tidy it up manually and you should have a list like this.

Top Digital
Top blog marketing
Top social media
Top social media advertising
Top social media blog
Top social media communication
Top social media communities

Yes it’s time consuming but you’ll get there in the end.

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3 responses to “Using Notepad++ in SEO

  1. Just passing by.Btw, your website have great content!

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    Making Money $150 An Hour

  2. Pingback: SEO and Public Relations | Rock Star PR

  3. Nice post on how to do keyword research. Its definitely worth creating specific sector pages to target keywords.

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